ABOUT: New Generations Jewelry Co.

New Generations Diamond & Jewelry Company is a major diamond importer and prime jewelry manufacturer located in East Ridge, TN.

To meet the demands of a growing market that includes RTO, retail jewelry locations, catalog, gift, and award/recognition. With a sales and training team that has accumulated more than 50 years of experience while having a continued relationship with TRIB and APRO, New Generations is developing and changing programs to meet current and future customer needs. A little about us, we’re just a rag tag group of people who have a love for jewelry and this business. We pride ourselves on creating and maintaining excellent relationships with our customers. Day in and day out we work our hardest to get you what you need when you need it.

A little about Kevin Silvers:

Kevin also grew up in the Chattanooga area. He has over 25 years experience in the Jewelry Industry. He got his foot in the door and made his start at a major Jeweler in Chattanooga. He had to work through each department to learn about this business as a whole. Eventually he made his name as a top Sales Rep using his smarts, quick thinking, and great charisma. He uses those skills to this to day to maintain amazing relationships with our customers. He’s the type of person that goes above and beyond in every aspect of his life and hits the mark with our customers every single time. He has a major passion for golf and plays 18 every chance he gets. He’s a family oriented man and spends as much time as he can with them. He values his friends and works every day to keep those relationships a top priority.

A little about Kristen Kernea:

Kristen started in this business many, many years later than Kevin. She quickly got acclimated to the demands of this business and worked her way up to Operations Manager at the spry age of 26. She enjoys the relationships she’s built with our customers over the years and continues to work her best at maintaining them. She enjoys spending as much time in the summer on the beach as she can, spending time with her two young children, and having date night with her husband.